Book Tour Schedule
Terry is currently touring his latest book, This I Know: Marketing Lessons from Under The Influence across the country. Below are book tour events. For a complete list of book tour, press, [...]
My radio show gives the public a rare backstage pass into the world of advertising, and my keynote talks and books help advertisers become smarter marketers. Welcome.
Speaking at an Eh List Author event at the Toronto Public Library in City Hall today. #ThisIKnow 🎯
Tune in now for: The Crazy World of Trademarks (An Encore Broadcast). --- This week, we explore the crazy world of Trademarks. The key to success in marketing is to stand out from the crowd. One of the best ways to do that is with trademarks. Brands try to create logos or slogans or design features that they can protect legally, giving them unique marketing tools. In this episode, we'll look at a lawsuit between Disney and a music performer over a mouse trademark, we'll listen to how companies trademark sounds, we'll talk about a ring announcer who earned over $400 million from trademarking a single sentence and how shock rocker Marilyn Manson saved his career by trademarking his name. Hope you'll join us.™
Yes, Trump is improving the bottom line of the economy in ways he doesn't even realize. (h/t @shirst44)
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This is my story and I'm sticking to it.
I've always believed that, at the end of the day, it still comes down to a blank page and an idea.
